Chapter 2 Globalization of Markets and the Internationalization of the Firm 1 The initial phase of globalization was triggered in part by the introduction of the railroad. Objective: AACSB: Dynamics of the global economy 6 Converging lifestyles and preferences worldwide help to promote traditional values in individual countries. Tamer Cavusgil, Gary Knight and John Riesenberger 22 Firms that are more successful at global competition display each of the following qualities except. A identifying foreign market opportunities aggressively B approaching internationalization from a reactive standpoint C actively pursuing partnerships with foreign firms D focusing intensively on building organizational capacities Answer: B Diff: 3 Page Ref: 34 Skill: Concept Objective: AACSB: Dynamics of the global economy 23 Value-chain activities are defined as which of the following? A the methods through which governments promote economic integration B the aggregate activities of internationally active firms C the process of designing a product for a global market D the sequence of value-adding activities performed by a firm Answer: D Diff: 2 Page Ref: 35 Skill: Concept Objective: AACSB: Dynamics of the global economy 24 A regional economic integration bloc is characterized by all of the following except.

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View larger. International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text preps students for international business in our modern world.

This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. The authors understand what motivates millennial students and builds on their goals to help students obtain successful careers in international business. MyManagementLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results.

Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Instructors, contact your Pearson representative for more information. PART I. Pearson offers special pricing when you package your text with other student resources.

If you're interested in creating a cost-saving package for your students, contact your Pearson rep. Professor Cavusgil has been mentoring students, executives, and educators in international business for the past four decades. A native of Turkey, his professional work has taken him to numerous other emerging markets.

Tamer serves as Fuller E. Professor Cavusgil is an elected Fellow of the Academy of International Business, a distinction earned by a select group of intellectual leaders in international business. Tamer has authored more than two dozen books and some refereed journal articles. His work is among the most cited contributions in international business.

He serves on the editorial review boards of a dozen professional journals. Professor Gary Knight has been teaching international business for more than 20 years. A native of the United States, he has lived and worked in many countries around the world. Gary has been an invited speaker at institutions worldwide and developed study abroad programs in Asia, Europe, and Latin America.

Gary has co-authored six books and more than refereed articles in academic journals and conference proceedings. His research emphasizes international business strategy, international services, emerging markets, and internationalization of small- and medium-sized firms.

Gary is ranked in the top five percent of scholars who have published in the Journal of International Business Studies since , based on the number of articles published. He recently was ranked one of the top 10 scholars in the United States, and top 15 worldwide, in international business research impact based on Google Scholar citation data.

He is on the editorial review boards of several international journals. He has provided expert testimony on global commerce and small business to the U. House of Representatives. He enjoyed a brief career in banking and as a teacher inJapan. Earlier degrees were in finance and modern languages. His passion is to help students and young professionals develop the managerial skills frequently required of new graduates entering careers in international business.

John is an accomplished author, consultant, and international executive with senior executive positions in major pharmaceutical firms, biotechnology firms, and pharmaceutical agencies. He has conducted business transactions in twenty-one countries. Currently, he also serves as the president of Consilium Partners, Inc. His experience covered a diverse range of divisional, geographic, and functional accountabilities.

He also served as Corporate Vice President and Chief Commercialization Officer for a biotechnology firm and as the Executive Vice President of a pharmaceutical science agency. Professor Riesenberger is the coauthor, with Robert T.

We're sorry! We don't recognize your username or password. Please try again. The work is protected by local and international copyright laws and is provided solely for the use of instructors in teaching their courses and assessing student learning. You have successfully signed out and will be required to sign back in should you need to download more resources.

Availability Available. Description For courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. A focus on Visual Learning puts more emphasis on interactive media and videos, as well as exhibits, maps, and visual learning aids.

Watch It features list one or two custom-designed videos on international business that provide real-world context for text material. Collaborative learning features encourage students to work in groups, facilitating their communication through the Internet, social media, and other forms of technology. They also help ensure timely, up-to-date content is accessible to students.

Contemporary issues that matter to millennials provide more relevant and in-depth coverage of IB topics such as emerging markets, developing economies, growth of the service sector, risks in IB, globalization and technology, women in IB, and other important trends. Meaningful content covers areas such as ethics, corporate social responsibility, and sustainability in international business.

Practical treatment of managerial issues bridges the gap between learning the material and applying it to a future career. Fewer chapters in the text make room for a greater focus on foundational content. Chapter organization aligns learning objectives more systematically with chapter sections. Exhibits enhance readability and make explanations easier to understand. Simulations reinforce chapter content. All content is contemporary and reflects trends in international business today.

Career Toolbox exercises simulate real-world decision making by presenting students with managerial challenges and decisions professionals must make in international business.

A group project on international corporate and social responsibility lets students debate the role of corporate social responsibility in international business. A You Can Do it--Recent Grad in IB Biographies feature has been expanded with three new biographies that feature actual students that have embarked on fascinating careers in international business, inspiring students to do the same.

An Organizing Framework at the beginning of each chapter systematically explains major chapter topics and how they relate, enriching text flow.

Ethical Connections Vignettes illustrate common dilemmas managers encounter between ethical norms and business practice. Before Class The Chapter Warm-up helps you hold your students accountable for learning key concepts in each chapter before coming to class. The assignment consists of basic questions related to topics in the text, and gives students the chance to access their eText to read about the topics in question. A personalized Study Plan. MyLab generates a personalized Study Plan for students based on their test results, which links directly to interactive, tutorial exercises for topics where they need the most help.

These exercises provide unlimited practice and include guided solutions and multimedia learning aids to give students additional help. Enhanced eText keeps students engaged in learning on their own time, while helping them achieve greater conceptual understanding of course material.

The worked examples bring learning to life, and algorithmic practice allows students to apply the very concepts they are reading about. Combining resources that illuminate content with accessible self-assessment, MyLab with Enhanced eText provides students with a complete digital learning experience—all in one place.

Now included with MyLab with eText, Learning Catalytics enables you to generate classroom discussion, guide your lecture, and promote peer-to-peer learning with real-time analytics.

Instructors, you can: Pose a variety of open-ended questions that help your students develop critical thinking skills Monitor responses to find out where students are struggling Use real-time data to adjust your instructional strategy and try other ways of engaging your students during class Manage student interactions by automatically grouping students for discussion, teamwork, and peer-to-peer learning Reporting Dashboard: View, analyze, and report learning outcomes clearly and easily, and get the information you need to keep your students on track throughout the course with the new Reporting Dashboard.

Available via the MyLab Gradebook and fully mobile-ready, the Reporting Dashboard presents student performance data at the class, section, and program levels in an accessible, visual manner. After Class MediaShare for Business provides a robust video library and a powerful interface that help students connect course concepts to the business world.

In addition, instructors can still assign their favorite YouTube clips or original content. Additional tools for sharing and commenting facilitate contextualized feedback on presentations, videos, and business plans uploaded as part of individual or team assignments. Branching, Decision-Making Simulations put your students in the role of manager as they make a series of decisions based on a realistic business challenge. The simulations change and branch based on their decisions, creating various scenario paths.

At the end of each simulation, students receive a grade and a detailed report of the choices they made with the associated consequences included. Video Exercises explore a variety of business topics related to the theory students are learning in class. Writing Space. Better writers make great learners—who perform better in their courses.

Designed to help you develop and assess concept mastery and critical thinking, the Writing Space offers a single place to create, track, and grade writing assignments, provide resources, and exchange meaningful, personalized feedback with students, quickly and easily. Thanks to auto-graded, assisted-graded, and create-your-own assignments, you decide your level of involvement in evaluating students' work.

The auto-graded option allows you to assign writing in large classes without having to grade essays by hand. Quizzes and Tests: Pre-built quizzes and tests allow you to quiz students without having to grade the assignments yourself. New to This Edition. Pedagogical Features Explain Complex Material and Engage Students with the content Career Toolbox exercises simulate real-world decision making by presenting students with managerial challenges and decisions professionals must make in international business.

Introduction: What Is International Business? The Cultural Environment of International Business 4. Theories of International Trade and Investment 6. Political and Legal Systems in National Environments 7. Government Intervention and Regional Economic Integration 8. Understanding Emerging Markets 9. The International Monetary and Financial Environment Strategy and Organization in the International Firm Exporting and Global Sourcing Foreign Direct Investment and Collaborative Ventures


International Business: The New Realities, 4th Edition

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International Business: The New Realities, 3rd Edition

View larger. An innovative teaching and learning system that captures the spirit of International Business. This product is part of the following series. Click on a series title to see the full list of products in the series. PART I. Introduction: What Is International Business?





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